Former quizzer. Documentary lover. Serial vibe-coder. Product person by choice. You can reach me at meetadvaith@duck.com or block my calendar .
More About Me
- •Graduated from IIT Guwahati (Class of '24)
- •Building AI/ML Products for Ad-Tech at Media.net
- •Currently based in Mumbai; grew up in Kerala
- •Curious about consumer psychology; socially an ambivert who appreciates the right kind of interactions
Ideas in Motion
Writing
The Behavioral Economics of Love
Spoiler: our choices in love aren't always rational!
The Behavioral Economics of Holiday Decision Making
Everything from gift waste to secret-santas to sale-induced overspending.
Anchored Down: Psychology of Coupon Use
The psychology behind why coupons hook us runs deeper than saving money.
Bad Arguments and Bogus Logic: Navigating Logical Fallacies
Understanding common logical fallacies and how they shape our reasoning and decision-making.